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Showing posts with label fashion industry. Show all posts
Showing posts with label fashion industry. Show all posts

Thursday, March 11, 2010

Fashion Cocktail of Tradition & Technology

In the dynamic world of fashion, what is the current trend? Inaugurating technology with the alluring concepts of fashion!

Fashion retailing is a complex business with growing competition among the retailers. Augmentation of trends has revolutionized the retail business; amicable to all that fashion is an integral part of the retail industry as well as brands. Fashion retailers today, are more concerned, with technology as their new sales mantra. Brands and retailers focus on new and attention grabbing techniques to allure the customers. The latest progress in the retail field is the application of various technological processes to attract, convince and sell to the customers.

Digital Fashion Magazines:

Gone are the times, when one flips through the pages of a fashion magazine to get a glimpse of the latest trends and styles. The novel digital market offers the fashion savvy shoppers with all the perks of print media, along with the nearness and information of the current days technological advancements. Discounted apparels and other fashion accessories can be found online proving a distinguished successful market for fashion clothing and other accessories. This makes shopping, an easier task with astute styles of apparels ready and available for buying.

3D Body Scanning Application in Apparel Making:

3D Body scanning technology produces a 3D model through scanning. An individual stands in the scanners view, while it captures his body image and produces 3D images within seconds. The scanner uses a series of light sensors to produce a 3D image. Images are captured in 360 degrees within a short period of time along with body measurements and human body surface. This data is then forwarded to the manufacturer who uses his creativeness and creates the garment in a very short time with the exact measurements that matches the consumer.



This technology provides real time information to the apparel industry, wherein clothes will be manufactured with attached labels mentioning the bust, waist, and hip sizes thereby guiding the consumers to select a garment with perfect fittings.







Monday, August 31, 2009

Magic Of Fabric : Fashion Trend Forecasting



As a predominant market in the international fashion industry, MAGIC offers an ultimate international business platform; a one-stop shopping for the entire apparel supply chain. Hundreds of exhibitors from countries across the globe consisting a full package of contract manufacturers, fabric, trim and service providers. MAGIC is a pivot where new trends surface and develop into what will be seen on the consumer.

A forthcoming event, 'Sourcing at MAGIC' is planned for execution from August 30th till September 2nd, 2009 in North America. Proposed for execution at the Las Vegas Convention Center at the Hilton, North America, the event would be an incredible showcase of design and resources.


The 'MAGIC' Exhibitors:

Key decision makers from the apparel, and fashion industry from over 40 countries are expected to be the esteemed exhibitors for the show. Many prominent labels from all across the globe participate in the event. American Eagle Outfitters, Anchor Blue, Ann Taylor, Avon, DKNY Jeans, Fashion Options, Fifth Sun, J C Penney, and French Connection Women's, are a few to name.

The February 16-19, 2009 'Sourcing at MAGIC' event at Las Vegas was a grand success proving to be the largest trade event in North America. It played a proactive role in catalyzing trade, investment and transfer processes.


Validation of beneficieries of the February 16-19 event:

From the Sourcing Exhibitors :

"This is the second time that I have participated in Sourcing at MAGIC. Last time I gained a lot of orders that I am still doing business with. This show there was several inquiries about my company and I am happy to say that I received a one million piece on-site order. There are also commitments from buyers to visit my factory. I am really impressed that MAGIC has created a lot of new things for Sourcing buyers."


Syed Mehedy Hossain, Young Star Sweater



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