Damas unveils svelte Sirius watch collection

Damas, the leading international jewellery and watch retailer in the Middle East, introduces Sirius by Chronoswiss.

The name of this line is inspired by the brightest star of a very special constellation that becomes visible in the night sky called the Sirius. This star outshines all the others. The name of the watch originates from the Greek language (Seirios, which means blazing or burning). Due to its special brightness, Sirius has been used as a navigational aid by seafarers from time immemorial, such as on the Polynesian island groups.

Ajay Pandey – GM Category & Marketing Head of Damas said: “Sirius by Chronoswiss is an amazing watch. The ticking Sirius reaches maximum sparkle with its combination of timeless aesthetics and clever technical details: within its elegant and particularly svelte case a horological treasure is housed: exclusive manufacture Caliber C.111. It is based on an historical manually wound movement from the 1950s, which today is only available from Chronoswiss.” 

Read More about Damas Watch Collection @ Fibre2fashion

View More Dams Watch Collection

Read the rest of this entry »

Posted in Damas Watch Collection , International Jewellery , Jewellery , Manufacturer

Bridal Fashion Jewellery Authentic and Fine

As the wedding fashion jewellery breadth and intention flood the advertise, the buyer regularly finds that making a select is getting to be a tough errand. However, effective with a few plain instructions does go a long way in ensuring that you gather out the right wedding fashion jewellery.

Budget – It will help tremendously to work within a plan when you do set out to buy fashion jewellery for your wedding. Most fashion jewellery food have very posh gear along with worse priced jumble too. Indeed looking for the pieces that accident within your array will help make a better abundance. Looking at the high end stuff will cause you disappointed in the ones that you can actually offer to buy. So forever set out the finances and look for fashion jewellery in that extend.

Match – Indeed it is very important to attain the fashion jewellery with the outfit that you expect to carry it with. So in dispute, it is a sallow gown from the Victorian era that you have selected, it will help to pick out a create that complements this dress. If your neckline is low, go with superior spit pieces, however, if you have elected a dress which has a cruiser peninsula then it will work better to have larger earrings instead.

Far sighted – Wedding fashion jewellery is typically a pricey buy and, save you desire to be fixed with an embellish that you are never able to scuffing again, it is better to buy bridal fashion jewellery that can be damaged with other garments too. When export for your trousseau it will help to buy different types of designs, to have a larger brand in your collection slightly than sticking to one particular manner.

Investment – In most bags wedding fashion jewellery stays in the family for generations and that is the reason one must forever work with a receipt when making the purchase from fashion jewellery supplies. Maintain a sandpaper where you keep these gate safely. It is also a good idea to have another jeweller ensure the authenticity of the jumble that you have bought, to be loyal that you have not been cheated.

Indeed the fashion jewellery commerce has come a packed enclose and the designers are no longer delivering mundane and run of the crush patterns. This is one of the major reasons as to why women nowadays are having a great time retail their wedding fashion jewellery, since have the plus of selection up delicate pieces that do not price them the earth.

Source : www.sodahead.com

Read the rest of this entry »

Posted in authentic jewellery collection , bridal fashion , fashion articles , fashion news , fine jewellery , Jewellery

No shine look & My Village hit Lakme ramp

Kallol Datta and Rimzim Dadu gave interesting fashion directions for S/S 2010 at Lakme Fashion Week.

Using natural fabrics like kora, cotton, mul, voile, net and crepe, Kallol Datta moved away from conventional fashion as usual and went for the No shine look with his signature prints for Spring/Summer 2010 at Lakme Fashion Week.

Last season it was the stark mannequin motif that appeared on his garments and as jewellery. This time his prints were dragonflies, bees and Him and Her logo prints which appeared for the “Avant Garde F’ck” collection in geometric forms under his label Kallol Datta 1955. The colours were limited to ecru, pink, jade, black and beige but it was the construction of the garments that was characteristic of the designer. Drapes appeared at the hem and at the back, dual tones were used for front wrap dresses and the silhouette was egg shaped with fullness at the midriff graduating down or in front.

The 20 pieces was a thinking person’s collection that was starkly simple and elegant, but with a lot of interesting construction elements that Kallol is famous for. It is difficult to single out any of the outfits, since each one will be a great seller with people who want stylish interesting conversation pieces. But the lopsided dress with drapes on the side, the junta wrap overlay, the swinging dress and the winged hem on one side, or the net over solid jade, were part of a great collection.

Although Kallol Datta has followed his silhouette lines of last season, there is a bit of reinvention he added, which will make this collection also a hit with the young trendy dressers for Spring/Summer 2010.

Read More........... 

More Lakme Fashion Week News...

More Fashion News - India 

More Fashion Association Org News - India  

Read the rest of this entry »

Posted in fashion trends , Jewellery , lakme fashion week , Lakme ramp , My Village , natural fabrics , shine look

Damas Joins Hands With WGC To Offer Enticing DSF Deals

Damas, the leading international jewellery retailer in the Middle East, in association with World Gold Council is offering 20kg gold in retail promotion during the 32-day Dubai Shopping Festival (DSF).

On every purchase of gold and jewellery worth Dh500 at one of the participating Damas stores, the customer will be entitled to one raffle coupon and enter into a daily draw to win gold. This mega promotion offered during the biggest regional shopping bonanza will give five shoppers the chance to win 100gm of gold every day and four lucky winners will also get an opportunity to win the grand prize of 1kg gold each.

Tawhid Abdullah, Managing Director of Damas, said: "During DSF, we witness at least 40 per cent increase in retail activities across our outlets. Damas as a support sponsor of DSF has once again entered in this annual event with the commitment to support the initiatives of Dubai Government to promote tourism in the city. Thus on this occasion, on behalf of Damas, I wish to extend our felicitations to the DSF authorities and the government of Dubai for holding this mega event with a lot of success year-after-year and supporting our retail initiatives.”

He added Damas has always created a lot of buzz during DSF by providing shoppers a rewarding experience and an opportunity to win big. “Though the world is passing through an economic meltdown but I’m sure more and more people will buy gold as it still is considered to be the safest investment,”he said. “Being an enthusiastic partner of the Dubai government, every year during DSF we reward our shoppers through great offers and this year is no different. The festival has grown rapidly in size and scope to become the largest and most dynamic festival of its kind in the world. It organizes hundreds of events, which are enjoyed by people of all ages. Thus once again we are offering the best promotions to benefit our patrons during this shopping extravaganza.”

Dubai has earned the title of ‘City of Gold’, and the continuous marketing efforts of retailers such as Damas and the World Gold Council and the annual promotions of its partners play a large role in creating awareness of this prestigious title locally, and internationally. The council has worked closely with the DSF authorities to promote Dubai as the main centre of gold in the region, since the launch of DSF.




Keep Reading For Damas DSF Deals

Read the rest of this entry »

Posted in Damas , DSF Deals , Dubai , Dubai government , Dubai Shopping Festival , Gold City , Jewellery , Middle East , United Arab Emirates , World Gold Council